Sve Critical Thinking Company

  • "You wouldn't think something so fun could have such a profound effect on your thought process! Mind Benders® sharpen organizational and informational processing skills as well as strengthen reading skills."
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  • "Word Roots is everything I was searching for and more. It goes beyond spelling tests and teaches students to decipher words based upon prefixes, suffixes, and roots. The focus is on meaning, which in turn increases comprehension."
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  • "We did an experiment to see if Building Thinking Skills® would help students perform better on standardized and state tests. The improvement was remarkable. Test scores went up even after the first few months!"
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  • "The fun thing about Mathematical Reasoning™ is that every page is a little different. No rote facts or boredom here! Mix that in with a few game-like activities and lots of colors and pictures, and they had my kiddo hooked."
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  • "U.S. History Detective® is fabulous. You have to do more than just figure out the correct answer -- you have to give the sentence number(s) that best supports your answer. I love that. You have to read the text and support your conclusions."
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  • "I love the Language Smarts™ curriculum. My son enjoys it very much and can follow the simple instructions with ease. Thanks to The Critical Thinking Co.™, my son scores high on his standardized and placement tests."
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  • "Reading Detective® is the best reading comprehension teaching material I have found! I love that your material teaches the student HOW to comprehend, and how to look for the answers in the text. I love your evidence-seeking approach!"
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  • "The wealth of game-like activities and colorful illustrations in Fun-Time Phonics!™ make it feel like play rather than work, allowing kids to enjoy themselves while acquiring the skills and confidence that lead to fluency."
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  • "My children love Balance Benders™; in fact, I would not be exaggerating if I said they were addicted to them. I sincerely thank you for a product that makes what can be extremely difficult skills to master an absolute blast for my children."
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  • Since 1958, our award-winning products have helped students of all abilities achieve better academic results with highly effective lessons that sharpen the mind as they teach standards-based reading, writing, mathematics, science, and history. Our products are fun, easy to use, and guaranteed to produce better grades and higher test scores.

    We design critical thinking into our reading, writing, math, science, and history lessons so students carefully analyze what they are learning. Deeper analysis produces deeper understanding, which results in better grades and higher test scores. Over time, students who practice critical thinking learn to apply it throughout their education and lives.

    "If we teach children everything we know, their knowledge is limited to ours. If we teach children to think, their knowledge is limitless." - Michael Baker, President

    We do not teach through drill and memorization or teach to the tests—we empower the mind! Our goals are higher grades, top test scores, and problem solving skills to meet all of life’s challenges. The Critical Thinking Co.™ is recommended by Learning® Magazine, The Well-Trained Mind, College Prep Genius, Creative Child Magazine, Dr. Toy, and used by Sylvan Learning® Centers, Club Z In-Home Tutoring, leading U.S. public schools, and gifted and talented programs in 57 countries throughout the world. We guarantee better grades and higher test scores—or your money back.

    Children love our products and you'll love what our products do for your child.

    Mission Statement

    The Critical Thinking Co.™ is committed to developing students' critical thinking skills for better grades, higher test scores, and success in life. We do not teach through drill and memorization or teach to the tests—we empower the mind!

    We encourage you to contact us whenever we can provide products, services, information, or support to meet your student’s learning needs.

    History

    The company was founded by John Baker in 1958 under the name Midwest Publications as a math and textbook company, combining powerful logic problems with high educational and editorial standards. The Critical Thinking Co.™ now boasts over 600 titles in reading, writing, math, science, and social studies and remains a family-owned business under the guidance of John’s son, Michael Baker.

    In 1976, the company changed its name to Critical Thinking Press and Software. The name was further changed to Critical Thinking Books & Software in 1997. The current moniker, The Critical Thinking Co.™ was adopted in November of 2003.

    What Is Critical Thinking?

    Critical thinking is identifying and evaluating evidence to guide decision making. Critical thinkers use in-depth analysis of evidence to make decisions and communicate his beliefs clearly and accurately. Learn More »

    Share Your Success Story!

    Share your Success Stories and let people know how Critical Thinking has worked for you!

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    Our Commitment to Product Safety

    We provide quality educational products that are safe for children of all ages and abilities.

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    Higher Grades and Top Test Scores!
    We guarantee Higher Grades & Top Test Scores! Our riddles, puzzles, games, and lessons develop thinking skills and improve standards-based learning. Each activity requires students to analyze, synthesize, and apply what they learn. The more students think about what they are learning, the more students understand what they are learning.

    Empower the Mind!
    Critical thinking doesn’t just guarantee academic success, it prepares children for the countless challenges they will encounter throughout their lives. Empowering the mind through critical thinking is one of the best ways to prepare for life's journey.

    Learning Becomes Fun!
    Our thinking approach makes learning fun, motivating and effective. Students enjoy our products and ask for them by name.



    "My father (John Baker, 1926 – 2008) founded The Critical Thinking Co.™ more than 50 years ago in the basement of our home. I grew up learning the family business and helping package orders after school. It was work, but I usually worked side by side with my father and ended the day with a sense of accomplishment. Since they were little, my sons (ages 15, 17, and 18) have helped me by working activities to improve some of our products in the development process. The Critical Thinking Co.™ remains dedicated to helping children, families, and communities. In memory of my father, The Critical Thinking Co.™ donates two or more products to children in need for every order we receive." -Michael Baker, President

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